Posted on April 25, 2011 by Colin

Entrepreneurship as a Lifestyle

 

The conversation usually goes something like this:

“…so yeah, I spend a good deal of time working on these different projects, and when I’m not doing that, I’m out meeting people, and some of those people are potential business connections.”

“So what do you do with your free time?”

“I’ll usually get a bit more done on those projects. Maybe do a little writing.”

“In your free time? That’s the same as what do you while working.”

“Speaking of which, I’ve got this thing I have to do. Project-related. Ciao.”

And so on, and so forth.

I have people tell me all the time that it’s not healthy to spend so much time working and thinking about work and talking about work and can’t I just relax on the work thing for a bit? Won’t I come join them in sitting around, watching TV?

The thing is that I really, truly, honestly enjoy what I do for a living, and that’s why I spend even stolen moments with these projects. I’m passionate about them, and I can’t imagine trying to make them successful if I wasn’t.

And that’s the real trick, isn’t it? A lot of people want to be in business for themselves, but the first thing that comes to mind is ‘how can I make money?’ The better approach, I think, is to first wonder ‘what do I love enough to happily spend my mornings, nights and weekends doing?’ and then figure out a way to monetize that.

For me, it’s the joy of creating something out of nothing. I don’t care what the field or genre of business happens to be: if I can start making money from nothing but a good idea and a clever monetization strategy that allows all sides of a transaction to walk away happy, I’m already halfway to fulfilled. It’s the thrill of creation and the risk inherent each time I move in on a new niche.

What about you?

What do you love doing so much that you could happily work all day every day? What would allow you to choose entrepreneurship as a lifestyle?